Présentation de clients: bioMérieux Inc.

Clinical diagnostics leader chooses Pivotal for easy customization capabilities, mobile synchronization and low TCO

bioMérieux, Inc. is the U.S. subsidiary of bioMérieux S.A., a company headquartered in France, which specializes in infectious disease diagnostics, coagulation diagnostics, and industrial microbiology control. It is the eighth-largest biological diagnostics company in the world and is the international leader in the field of microbiology.

Challenges

  • Improve Customer Service
  • Improve lead management processes
  • Increase campaign effectiveness
  • Provide mobile synchronization capabilities

Results

  • Established revenue-generating customer relationships
  • Implemented Miller Heiman best practices
  • Intuitive web-based tools to engage with prospects